Flowspitality was founded with a clear mission: to help hotels navigate the complexities of the post-pandemic landscape with tailored strategies and cutting-edge technology.
During the global pandemic in 2020, the hospitality industry faced unprecedented challenges. Hotels around the world struggled to adapt, and many were left searching for innovative solutions to survive and thrive in this new reality. It was during this critical time that Flowspitality was born, fueled by a commitment to support and uplift our industry.
Since our inception, we have successfully partnered with hotels in diverse markets, providing them with the tools and insights needed to not only survive but excel. Our deep expertise in technology implementation, revenue management, marketing, and sales has empowered our clients to adapt to the ever-evolving industry and achieve sustainable growth. We are driven by a passion for hospitality and a commitment to excellence, continually innovating to deliver exceptional results for our clients.
Flowspitality was founded by Melissa Alonzo, a seasoned leader with over 20 years of experience in the hospitality and tourism industry. Growing up immersed in this vibrant world, she developed a fascination for the industry early on, finding it to be her true home. This passion has guided her career, leading her to executive roles for over a decade.
Her expertise covers the markets of the USA, EMEA, LATAM, and the Caribbean, focusing on strategic planning, business intelligence, data analysis, revenue management, marketing, and sales. With a unique background that includes a specialization in computers before her bachelor’s degree, this has led her to excel in system implementation, learning, and usage, driving her passion for data-driven decision-making.
Melissa's ability to leverage technological tools and data-driven strategies has consistently enhanced performance and driven significant revenue growth. Her commitment to building strong brands and creating impactful marketing strategies has consistently delivered exceptional results, positioning her clients for success in a competitive market.
She holds a master’s degree in business administration from EUDE Business School and a Master Certificate in Revenue Management from Cornell University. These academic achievements, combined with her extensive industry experience, make her a formidable leader in the hospitality sector.
As the founder of Flowspitality, Melissa continues to champion the company’s mission of supporting the hospitality industry through innovative solutions and strategic expertise. Her dedication to excellence and passion for hotels are evident in every project, helping clients achieve their business objectives and thrive in an ever-evolving market.
With over 20 years of expertise in hospitality and technology, we excel in supporting our clients with strategic business planning to achieve their goals. Our consulting approach focuses on nurturing strong customer relationships, leveraging our extensive experience to add significant value and drive success. We are committed to helping our clients thrive in a competitive market, utilizing our deep industry knowledge to deliver tailored, impactful solutions.
We are dedicated to sharing our extensive knowledge with our customers to support their organizational growth in an industry that is constantly evolving with new technology. Our consulting services are grounded in the experience we've gained over the years, working with a diverse range of projects and clients. By leveraging this expertise, we help our clients navigate changes and drive their businesses forward, ensuring they remain competitive and successful in a dynamic market.
In the evolving landscape of hospitality, the incorporation of advanced technologies and AI is essential. Our industry is rapidly integrating these innovations to enhance business strategies, streamline processes, and improve guest experiences. At Flowspitality, we leverage our extensive experience and knowledge to guide you through the adoption and implementation of these cutting-edge solutions. Embrace the future with confidence, ensuring your hotel remains competitive and responsive in an increasingly digital world.
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